BLUE OCEAN STRATEGY - LEARN FROM BEST PRACTICES IN VIETNAM

BLUE OCEAN STRATEGY – LEARN FROM BEST PRACTICES IN VIETNAM

Wed, Feb 10, 2010

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* Event Background
Have you ever wondered how to create an unbeatable business? “Blue Ocean Strategy” from W. Chan Kim and Renée Mauborgne is considered a “must read” for every business leader but if you only consider this book when your business performance starts shaking, probably it’s too late…

Join Caravat Marketing Networking Night to network with a group of most senior marketers while learning:

- How Blue Ocean Strategy is “put into ACTION”.
- Going beyond competition – How to shift your organization’s paradigm?
- Apply Blue Ocean Strategy to a wide range of strategic decisions.

* Speaker
Face-to-face Sharing & Discussions with top leaders from Vietnam best “Blue Ocean Strategy” examples:

- Mr. Nguyen Vu Hoai (HCM/HN)
Chairman – Galaxy Cinema & Entertainment

- Mr. Phan Quoc Cong (HCM)
Chairman & CEO – ICP

- Mr. Tran Sang (HCM)
Managing Director – Thoi Trang Viet

- Mr. Nguyen Canh Binh (HN)
Chairman & CEO – Alphabooks

- Mr. Hoang Anh Tuan (HN)
Chairman – Vietnam Marketing Association – Hanoi Chapter

* Media Partner
- Marketing Magazine

* Cost
Caravat Member: 350,000 VND / each
Non-member: 500,000 VND / each
Prices are VAT excluded.
This cost includes finger foods, free flow of Beer & Soft Drink, Lucky Draws & Entrance Gift.

FOR MORE DETAILS: http://campaign.caravat.com/